Using Facebook to promote your small business
Businesses of all sizes should be using Facebook to promote their business, and there are numerous beneficial tools that a business can use. Social media is a great tool that can help you to grow your business and engage your audience over time, especially Facebook....
Google Adwords vs Adwords Express
Digital marketing can be tough to get to grips with, especially for small and medium businesses. You don't have the budget or resources to do anything huge, and you might not have much of an idea about where to start. For many smaller businesses, the best way to begin...
The Importance Of A Blog for SEO Ranking
There are many reasons why a business should have a blog. Firstly, it plays a huge part in building a sense of identity for your brand and a unique voice that will distance you from your competitors. It can provide a platform for thought leadership; an opportunity for...
Is your Website an Expense or an Investment?
Expenses are COSTS for something that does NOT directly produce income. They are purchases for "necessary evils" for things like copy paper. Investments are expected to generate ROI – PROFIT - over time and require support and maintenance. Buildings, operating...
